MADE TO LEAVE YOUR MARK.
PORSCHE RECOMMENDS
N-MARKKING TYRES

For Pon Porsche Import, we developed a campaign highlighting the importance of the N-marking on tyres for Porsche drivers. The key themes were driving pleasure, safety, and comfort — because the right tyres make all the difference.

The campaign featured clear advisory communication about tyre wear, tread depth, damage, and ageing. We also produced a demonstration video in which Porsche instructor Dolf Dekking showcased the difference between driving with and without N-marked tyres on a Porsche.

The message was simple: only the best is good enough for a Porsche.
N-marked tyres are specially developed in collaboration with Porsche Motorsport, tested under racing conditions, and ensure optimal performance, maximum safety, and superb handling — every single day.

Through this campaign, we positioned the N-marking as a conscious quality choice for every Porsche enthusiast.